Episode Synopsis "Measuring Purpose Series - Vijay chats with Susie Bayes from The Guardian and purpose doyenne. "

The B’Old Intern explores the meaning of Purpose with Susie Bayes. We look at the shift from CSR to corporate mainstream from Adidas to Unilever. We unpick how Purpose = Profit.

Listen "Measuring Purpose Series - Vijay chats with Susie Bayes from The Guardian and purpose doyenne. "

More episodes of the podcast #Bestofboth podcast from The bOLD Intern

• Measuring Purpose Series - former global divisional CEO from Unilever, Sean Gogarty (fresh edit)
• #bestofboth Sam Reid Co-Founder & MD Willie Smith organic cider talks to The b’OLD INtern #purpose
• Measuring Purpose Series: Giles Rhys Jones CMO at ///what3words explains their service & purpose
• Global Linked In Expert Chris Reed shares his #bestofboth with The B’OLD INTERN
• Jim Tonkin, global innovator & serial entrepreneur in food & beverage shares his story #bestofboth
• Measuring Purpose Series - ex-global VP Unilever, Simon Thong, shares advice on ‘how to do’ purpose
• Measuring Purpose Series - The b-OLD INTERN talks to former Unilever Divisional CEO, Sean Gogarty
• The B’Old Intern talks to Andy Lark, about how most marketers struggle with their knowledge.
• Measuring Purpose Series - Vijay chats with Susie Bayes from The Guardian and purpose doyenne.
• The Measuring Purpose Series from The B’Old Intern. Chat to Toffael Rashid about the Lifebuoy brand.
• Robyn Foyster CEO & founder of AR Tech Platform, Sweep tells her story from GMTV to Women’s Weekly.
• CEO of Futurebrand APAC Richard Curtis talks of always saying ‘yes’ & his disdain of brand guides