In this episode of Accelerated HVAC Success, we welcome Jim Steffey, Daikin Comfort National Sales Trainer for the South Division, to discuss his passion for training and the strategies he has developed throughout his career. Jim addresses the common barriers that prevent contractors from investing in training and the complexities of balancing business acumen with customer service education. He highlights the need for HVAC professionals to focus on the "important but not urgent" category, emphasizing a proactive approach to skill development. From technical expertise to essential business and bookkeeping training, Jim explains why a well-rounded education is crucial for long-term success. Jim also dives into the importance of component skills beyond equipment, such as duct design and airflow, and how investing in employee development leads to higher retention and stronger teams. He offers practical advice for contractors looking to build a culture of continuous learning and stresses the multi-faceted nature of training. Whether you're aiming to level up your team or refine your own skill set, this episode delivers valuable insights on creating a training-driven business that thrives.

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