Adam Robinson on Zero to 10M ARR: How I Bootstrapped $29M Without VC

12/02/2025 52 min
Adam Robinson on Zero to 10M ARR: How I Bootstrapped $29M Without VC

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Episode Synopsis

I jumped on the Zero to 10 Million ARR podcast with Tom Morkes and Alex Turnbull to tell the whole damn story—bootstrapping Retention.com to $25M ARR, spinning up RB2B to $4M in 10 months, and why I think chasing VC money is one of the worst paths a founder can take.We covered:Why I’d rather own 50% of a $25M ARR business than chase a unicorn headlineThe origin of Retention.com (and why GetEmails had that “oh sh*t” product-market fit moment)The power of founder-led brand vs. scaling too fast with no signalWhat Ross Paquette taught me about running lean—and why I still operate like a bootstrapperHow I’d do it again if I were starting from zero todayThis isn’t some polished PR story—it’s raw, real, and exactly what I wish someone had told me 10 years ago.Find out morehttps://www.linkedin.com/in/retentionadam/https://www.youtube.com/@retentionadamhttps://www.rb2b.com/