In this special extended edition of True Worth Tech Talks, Christian Marcus from Copenhagen, Denmark helps companies understand what their why is. With over 20 years of experience, helping small and medium-sized businesses address all aspects of their operations and processes so they can jump to hyperspace. Worked for Tesla before anyone know who Elon Musk was in Denmark, he has also spent time in Silicon Valley working with start-ups of various sizes, learning and understanding in detail how these businesses operate, grow, and thrive.He's Sam's cousin and is a huge inspiration to him; an intellectual guy, a scholar of well-being, corporate social responsibility and sustainability. A guru for businesses to position their product responsibility.In this episode we will cover the following:What is a business's 'why'?Working for TeslaElon Musk's Twitter strategyEngaging with stakeholders at all levelsHow to create buy-in to ideas and thoughtsAnd much much more.Kick back, get the kettle on, and enjoy this extended True Worth Tech TalksFollow or connect with True Worth⁠www.trueworthconsulting.com⁠Twitter ⁠@TrueWorthUK⁠Linkedin - ⁠https://www.linkedin.com/company/true-worth-consulting

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