🚀 Want to grow your trade business but struggle with sales? Learn the secrets to building a strong sales culture, improving your marketing, and creating client loyalty programs that keep customers coming back!Watch the video version of this podcast at https://youtu.be/wyLzaMiRrfQDiscussion Points: 00:00 Resources, training available; sales culture, client loyalty.05:32 Genuine values are crucial, not clichéd phrases.07:40 Marketing highlights brand interaction and community benefits.11:04 Leadership: Marketing, sales lead; operations execute.14:58 Technical skills don't include business acumen.19:05 Explain user benefits; emphasize people-centric storytelling.21:44 Most lack solid sales processes in businesses.23:51 Assumptions limit opportunities; offer choices instead.27:42 Emphasise roles aligning with personal strengths.32:40 Ensure standardized work and communication training company-wide.35:48 Companies hesitate firing untrained employees due to guilt.36:56 Lack of training causes unproductive employees.40:28 Mandatory training is essential; compliance over consensus.44:57 Schedule, train, record, and archive for convenience.47:07 Implement feedback and questions; check show notes.Resources:Get a copy of Joe’s best selling book at https://book.servicemvp.comVisit Service MVP website at: www.servicemvp.comGet in touch with Joe at [email protected]  Don't let your business fall behind—explore the power of AI with Tradie Hub. Visit tradiehub.net to see the innovative AI tools crafted just for tradies. Discover how you can stay ahead and transform your business with cutting-edge technology! 🧰 Want Access To Tools & Training from Industry Leaders? Join Tradie Academy, our free community packed with templates, checklists, and resources shared by podcast guests, coaches, and successful tradies.👉 Join free and grab your next growth tool. 📲 Stay Connected: Facebook: The Site Shed Instagram: @thesiteshed LinkedIn: The Site Shed Website: thesiteshed.com Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed ⭐ Enjoyed This Episode? Leave us a review here! Google Facebook Spotify/Apple

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