Episode Synopsis "The meaning you create is core to your message"

Fulfilling your mission and marketing your movement requires evoking the emotion of meaning an purpose for the audience your marketing to. The change you want to create ain’t about the company or about the mission. It’s about the meaning your buyer feels. What’s in it for them??? What benefit do they get by participating in the purchase of your product or donation to your cause.

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More episodes of the podcast The Marketing Your Movement Show

• The meaning you create is core to your message
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• I screwed this one up
• My epiphany
• The journey from failure to funnel
• An introduction of the marketing your movement podcast.