Episode Synopsis "The Content Marketing Brief - Episode 3: Snapchat, Video Consumption, & Content Marketing VS Linkbuilding"

On episode 3 we kicked things off with a brief discussion of Snapchat and then dove into 3 new articles. First we talked about Link Building and Content Marketing: Two Different Peas in a Pod by Jon Ball on Search Engine Journal. We discussed two different tactics for leveraging content marketing for link building. Secondly, we talked about 49% of 30-to-49-year-olds Watch Online News Video by Greg Jarboe on ReelSEO. The article was based on research findings put out by Pew Research Group on the changing landscape of video news consumption. Lastly, we covered Why Content Alone Isn't Content Marketing by Joe Chernov at the Hubspot Inbound blog. This is a great piece on keeping the discipline of content marketing results driven.

Listen "The Content Marketing Brief - Episode 3: Snapchat, Video Consumption, & Content Marketing VS Linkbuilding"

More episodes of the podcast The Content Marketing Brief

• The Content Marketing Brief - Episode 3: Snapchat, Video Consumption, & Content Marketing VS Linkbuilding
• The Content Marketing Brief - Episode 2: Fake Twitter Followers, Content With No Links, & the Importance of Community
• The Content Marketing Brief - Episode 1: Introduction & Mary Meeker's Internet Trends