The Content Marketing Brief - Episode 2: Fake Twitter Followers, Content With No Links, & the Importance of Community

The Content Marketing Brief - Episode 2: Fake Twitter Followers, Content With No Links, & the Importance of Community

The Content Marketing Brief

11/06/2014 1:16AM

Episode Synopsis "The Content Marketing Brief - Episode 2: Fake Twitter Followers, Content With No Links, & the Importance of Community"

On episode two we talked about four different articles. The first was "Fake friends with real benefits" by Gilad Lotan. It takes a deep dive into the practice of buying Twitter followers to "optimize" your social profiles. Next we talked about Matt Cutts' latest WMT video blog post on how Google ranks pages that don't get many links and it's coverage on Search Engine Watch by Jennifer Slegg. Thirdly we talked about Triblio and their data driven approach to their SaS platform and content marketing as covered on Tech Crunch by Anthony Ha. Lastly, we talked about the click bait headline of "Content Marketing Isn’t A Good Marketing Strategy After Al" on Search Engine Journal by Stoney G deGeyter.

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