ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Episode 4 - If This Design Drops Below 50… Join us and Rachel Doades as we cut the brakes on Design"
Episode Synopsis
Jake and Howard chat with Racheal Doades, founder of Alister a B2B design agency, about what makes great design actually work in brand marketing. They dig into how design gets measured, where AI fits into the creative process, and why good visuals matter more than ever in the B2B world. It’s a no-fluff convo about strategy, style, and staying sharp in a fast-changing space.
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