ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Episode 15: The skills B2B marketers need to be successful in CRO"
Episode Synopsis
Kirsty and CRO expert Patricia Behre discuss how to create a matrixed CRO strategy to support multiple divisions within your business and the skills B2B marketers need to embark on their CRO journey.
More episodes of the podcast The B2B Conversion Podcast
Episode 19: The power of community in CRO
26/09/2024
Episode 9: Getting personal on your website
23/08/2023
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