Episode Synopsis "004: Do you speak Automotive Advertising?"

Laura Mellencamp joins Jim to walk through the alphabet soup of acronyms that car dealers encounter every day. Marketing jargon can be a language of its own. Do you speak Automotive Advertising?

Listen "004: Do you speak Automotive Advertising?"

More episodes of the podcast The Automotive Advertising Podcast

• Season 2, Episode 7: "Conceptualization" - Automotive Advertising Podcast
• Season 2, Episode 6: "Capitalization" - Automotive Advertising Podcast
• Season 2, Episode 5: "Culture" - Automotive Advertising Podcast
• Season 2, Episode 4: "Compliance" - Automotive Advertising Podcast
• Season 2, Episode 3: "COVID & TikTok" - Automotive Advertising Podcast
• Season 2, Episode 2: "Concepts" - Automotive Advertising Podcast
• Season 2, Episode 1: "Creativity" - Automotive Advertising Podcast
• 016: Reputation Management
• 015: Live Events
• 014: Social Media
• 013: Houston Auto Show
• 012: Antartica Edition
• 011: Controlled Growth
• 010: First v Fast
• 009: The Wild Card Edition
• 008: 2020 Vision
• 007: The Playbook Edition
• 006: Innovation Station
• 005: Digital Retailing
• 004: Do you speak Automotive Advertising?
• 003: Values
• 002: Value
• 001: Speed
• Introduction