ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Conferences and Tradeshows - Are they even worth it!?"
Episode Synopsis
Conferences and tradeshows provide no business value. Or so it would seem if you follow Scott's line of thinking. However, Andy says these events are "the most effective" way to do business development. Tune in to hear if one skeptic can be persuaded to shift his thinking on the value of tradeshows and conferences.
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