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Listen "17 - All Inclusive Holiday Special"
Episode Synopsis
In this holiday special episode of the Smart in Public podcast, the Katies discuss their top PR campaigns in 2024, like Mastercard's wheelchair ball kid initiative, Dove's Face of Ten campaign, and the rise of women's sports. The conversation also touches on the US election campaigns and notable PR disasters, all while sharing personal anecdotes and insights about the importance of networking and self-awareness in the industry. 00:00 - Holiday Cheer and Podcast Introduction02:45 - Reflecting on 2024: Top Moments in PR05:52 - Innovative PR Campaigns: Dad Shift and Wicked09:01 - MasterCard's Wheelchair Ball Kid Initiative14:55 - Dove's Face of Ten Campaign: Addressing Tween Skincare17:56 - Celebrating Women's Sports: A Growing Movement21:00 - Jaguar's Controversial Ad and Its Impact23:59 - Jojo Siwa's Rebranding Journey32:18 - Lessons from CEO Interviews: What Went Wrong?40:42 - Reflections on Personal Growth and Professional NetworksConnect with us on: Instagram TikTok Web Have a topic or a guest idea? Email us at [email protected]
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