Episode Synopsis "Shinerunner Ep4 – The Four P’s"

In episode IV we dissect the marketing mix (Four Ps) and focus on Distribution (the upside down P). Mark will throttle through personal case histories The post Shinerunner Ep4 – The Four P’s appeared first on The Brewing Network.

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More episodes of the podcast Shinerunner Craft Marketing

• Shinerunner Ep17 | Case History
• Shinerunner Ep16 | Wholesaler Training And Motivation
• Shinerunner Ep15 | Sales Rep Training And Motivation
• Shinerunner Ep14 | Chain Merchandising
• Shinerunner Ep13 | Preparing For The Chains
• Shinerunner Ep12 | Marketing Review
• Shinerunner Ep11 – Special Event Do’s And Don’ts
• Shinerunner Ep10 – Special Events – Trial And Sampling Synergies
• Shinerunner Ep9 – Marketing Shift
• Shinerunner Ep8 – More Beer Sales Incentive Ideas
• Shinerunner Ep7 – Clutter Bustin’
• Shinerunner Ep6 – Motivate The Wholesaler
• Shinerunner Ep5 – The Wholesaler
• Shinerunner Ep4 – The Four P’s
• Shinerunner Ep3 – Pursuing Austin
• Shinerunner Ep2 – Brand Story, Target Marketing
• Shinerunner Ep1 – Why Marketing For Craft Beer?