How Generative AI is Enhancing the Creative Process with Hikari Senju

11/09/2024 22 min
How Generative AI is Enhancing the Creative Process with Hikari Senju

Listen "How Generative AI is Enhancing the Creative Process with Hikari Senju"

Episode Synopsis

On this episode of Secret Ops, we talk with Hikari Senju, CEO of Omneky, a platform that scales sales with data driven creative using generative AI. Hikari breaks down the transformative role of generative AI in advertising, highlighting its potential and ability to enhance marketing strategies. Also, we talk about his journey from fencing to entrepreneurship, detailing his experiences in edtech, advertising, and much more. In this episode, we discuss:The intersection of advertising and generative AI.The disconnect between marketing and creative teamsEnhancing the creative process in marketing through AI.The significance of user testing and iterative learning Practical advice for small to medium-sized businesses Embracing creativity and experimentation with AI tools. 👀 Watch the episode on Youtube🎙️ Check out the podcast at secret-ops.com📧 Email us at [email protected]🤓 Learn more about Ariana Cofone at arianacofone.com