Listen "STP 133 | How to Keep Your Audience Awake, Engaged & Buying"
Episode Synopsis
Are people leaving your webinars before you even make your offer? In this episode of Scaling Therapy Practice, host James Marlin sits down with Johnny Byrne, known as The Webinar Wizard, to talk about how to create engaging webinars that keep people watching—and buying.
Whether you're a therapist, coach, or course creator, Johnny explains how to upgrade your presentation style using free tools, simple tech (like Stream Deck + OBS), and easy visual techniques that make a BIG difference. Learn why most webinars fail to convert—and what to do instead.
If you run webinars, workshops, or online courses, this episode will help you turn more viewers into buyers.
Highlights
00:00 – Why Most Webinars Lose Viewers Before the Offer 01:05 – Meet Johnny Byrne, the Webinar Wizard 02:40 – From Live Trainer to Online Engagement Expert 04:00 – How the Pandemic Changed Presentation Skills 05:20 – “You’re Not Too Techy”—Why Anyone Can Do This 07:00 – Free Tools: Stream Deck & OBS for Better Engagement 08:45 – No More “Can You See My Slides?” 10:10 – The Power of Pattern Interrupts 11:30 – Why Looking & Sounding Good Builds Trust 13:00 – Making Your Webinar Feel Like a Show 14:45 – Live Drawing with iPad or Paper for Real-Time Connection 16:30 – Record & Edit at the Same Time (Big Time Saver!) 18:00 – Shocking Stats: 60% Leave Before Your Sales Pitch 19:20 – You’re Losing Sales If They Don’t Stay Till the End 21:15 – How to Use Timers, Music & Visuals for Better Flow 22:30 – Deliver an Experience, Not Just an Event 24:00 – Where to Find Johnny + Free Setup Review Offer
Resources & Links Mentioned:
Johnny Byrne’s Website: https://johnnybeirne.com/
Free Setup Review with Johnny: https://johnnybeirne.com/
Free Live Training with Johnny: https://luma.com/webinarwizard?k=c&period=past