In this special training episode, we dive into how Primitives by Kathy sales representatives can transform website-only buyers into loyal, relationship-driven customers. Join the PBK National Sales Manager and experienced sales reps as they share real-world strategies, best practices, and conversation starters to connect with customers who primarily shop online. Learn how to leverage the website as a powerful tool — not a competitor — to enhance your in-store visits, build lasting relationships, and increase sales success. Whether you're driving between appointments or prepping for your next meeting, this episode is packed with actionable insights you can start using today!Key Takeaways:
Positioning the PBK website as a resource, not a replacement
Conversation techniques for converting web-only buyers
Common objections and how to overcome them
Building trust and long-term relationships with online shoppers

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