Market Research & Technological tools: Are we in tune with the times?

Know your audience
31/05/2022 24 min

Listen "Market Research & Technological tools: Are we in tune with the times?"

Descargar episodio Ver en sitio original

Episode Synopsis

James and Paul with the thoughts of special guests Faisal Khan (VP of products, D/A) discuss how technology have both advanced and democratised data and insights for organisations globally. Regardless of this accessibility, why do brands still rely on traditional forms of research? This episode takes us on a no-nonsense discussion on how you can start using technology solutions to advance your consumer insights efforts today.

More episodes of the podcast Know your audience

Investing in AI-led market research. How much is knowing your consumer worth? 01/07/2022
Overcoming barriers to adopting AI-led market research: How technology enables us to understand consumers better. 21/06/2022
Understanding the basics of market research, human rationality and how it affects consumerism. 11/05/2022
The importance of language in Data Science 29/04/2022
The importance of AI and technology for modern brand building 12/04/2022
What is natural language processing? A beginner's guide to AI. 07/04/2022
Small or large? How data can inform insight for all sizes of businesses. 24/03/2022
How AI helps us in audience intelligence. 09/03/2022
Audience data collection to audience intelligence. 01/02/2022
How audience-first drives marketing efficiency - data v. insight. 31/01/2022
© 2003-2025 ZARZA | AHEAD OF OUR TIME
privacy policy
In God we trust In God we trust
PreSales Questions? Click Here
or call our toll-free line at +1-888-5002068 Miami, Florida, USA