LinkedIn Business Manager is advertised as a tool to group your organization’s Ad accounts, pages, and staff and 3rd parties under a single umbrella. But is it worth it? There are many companies that happily manage their LinkedIn company pages and advertising tasks without it. So, if this is true, why should you consider using it?In this podcast, we explore answers to the question "why adopt LinkedIn’s business manager?" At the end of the podcast I describe my "Just Add Social" actionable key takeaway.The Social Savvy scale is level 8: "Advanced", so some expert-level knowledge of social media marketing with LinkedIn, paid and organic, would be useful in order to take full advantage of the advice from this podcast.Here is a link referred to in the podcast for further reading:https://business.linkedin.com/marketing-solutions/business-manager/best-practices| Clive Roach web site | Blog Subscribe Page | Clive Roach Social Media list |

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