Episode Synopsis "03. Is ROAS keeping your Brand small? // Intentional Advertising Masterclass"
Our agency no longer lives or dies by Returns On Ad Spend(ROAS) as our only measure for success. From our experience, we have seen that when we are too focused on measuring ROAS we tend to overlook far more important numbers. In our third episode of our 'Masterclass' style videos, we will uncover some of the things we have learnt in the past focusing way too much on ROAS and introduce you to a new perspective at how you can view ROAS and your brand's success. Follow us on LinkedIn: https://intnt.nl/linkedin Facebook: https://intnt.nl/facebook ✍️ Intentional blog: https://intnt.nl/blog Need help with your Online Ads? Visit our website: http://intnt.nl/hello Host: Adam Sugihto Social Team: Jimmy B Music: Jazz Mango: Joey Pecoraro Typefaces: Helvetica Neue Team: Intentional Agency, Melbourne, Australia
Listen "03. Is ROAS keeping your Brand small? // Intentional Advertising Masterclass"
More episodes of the podcast Intentional Advertising Mastercast
- 10. Google Analytics in the time of Coronavirus // Co-Vids Episode 2
- 09. Advertising in the time of Coronavirus: Week 4
- 08. Advertising in the time of Coronavirus: Week 3
- 07. Co-Vids Ep. 1 Conversion Rate Optimisation during Coronavirus
- 06. Advertising in the time of Coronavirus: Week 2
- 05. Advertising in the time of Coronavirus: Week 1
- 04. The Top 3 Marketing Funnel Mistakes (& how to fix them) // Intentional Advertising Masterclass
- 03. Is ROAS keeping your Brand small? // Intentional Advertising Masterclass
- 02. How to work with Algorithms // Intentional Advertising Masterclass
- 01. Intentional Advertising Masterclass: Introduction