I had a fascinating discussion with Nathan Goldstein, Founder and CEO of Duo Health, a new kind of medical group serving patients with chronic kidney disease about all things healthcare and brand. As a highly successful executive and entrepreneur, Nathan shares his views about how to build organizations that can make a practical difference in healthcare.Learn more about Nathan:LinkedInDuoHealth.com Other Resources:Book mentioned in the podcast: A Paradise Built in Hell by Rebecca SolnitTopics:Duo Health, a new kind of medical group that promises to be by your sideIf you don’t have a brand, you can’t scale Think behaviors NOT cultureDevelop mavericks not renegades through organizational identityDon’t make promises you can’t keep – ie. transforming healthcareServe EVERYONE, don’t leave money but most of all meaning on the tableHealth equity doesn’t happen on its ownBrand is relationships and relationships grow at the speed of trustStrategy is defining the obstacles that are in your wayWays I can help you:Subscribe to Healthy Brand Mondays: Leverage brand thinking to accelerate your growthDownload free guides and tools: Learn from my years of experience as a brand strategistWork with me: Be a podcast guest or hire my services for your brandHow I can Help You Join 80,000+ receiving weekly lessons over email & social to on a journey to live a legendary life. Subscribe to Legend Letters Download free brand strategy guides 1:1 Personal brand coaching

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