SummaryAnthony Delonardo, VP of Sales at LinenMaster, joins Justin Ashby on the Great Day in Sales podcast. They discuss the importance of mindset in sales and how focusing on controllables and daily execution can lead to success. They also talk about the challenges of selling in a niche industry and the need to create a sense of urgency for potential customers. Anthony emphasizes the value of agency in sales and the importance of educating customers based on the salesperson's institutional knowledge. A great day in sales, according to Anthony, is one where a clear goal is set and executed well.TakeawaysSales success is driven by mindset and focusing on controllablesCreating a sense of urgency is crucial in selling to niche industriesGiving salespeople agency within a framework leads to better performanceSalespeople's institutional knowledge can be a valuable asset in educating customersA great day in sales is one where a clear goal is set and executed wellSound Bites"It's the process, not the outcome, that defines a great day for us and our team.""Let's set a goal and then largely forget about the goal and figure out how to have a great day each and every day.""Set a goal, then focus on having a great day every day; the results will follow."Chapters00:00 Introduction and Background03:35 The Power of Mindset in Sales09:11 Empowering Salespeople with Agency12:55 Leveraging Institutional Knowledge in SalesGreat Day In Sales Podcast Intro  Great Day in Sales Podcast Outro

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