Episode Synopsis "5 Minute Training - What if your idea customer isn't a person..."

We've been taught how to create an avatar, how to ask ourselves 5 million questions around the demographics of a customer who aligns with our brands. But many times this creates a fictious character that doesn't truly exist... Use this 5-ish minute training to look at your ideal customer through new eyes. Get resources based on where you are in selling your products >>  Take the Quiz Need support selling more of your products? Work With Andrea

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