Clarity isn’t just a buzzword. It’s the foundation of a business that feels purposeful, sustainable, and aligned with the life you actually want to live.In this episode of Fuzzled, I’m joined by certified business strategist and mentor Emma Hine. Emma built a million-pound e-commerce business that once consumed her world and then rebuilt her approach around clarity, alignment, and purpose.Together, we explore:➝ Why so many entrepreneurs skip clarity and pay the price later.➝ How to tell if your dream is really yours, or shaped by outside expectations.➝ The first practical step to aligning your business with your dream.➝ Why “authenticity” is more than a buzzword, and how Emma’s DREAM framework brings it to life.Emma also shares some honest marketing fails (including a typo you’ll never forget!) and her free resource, Clarity Before Strategy.If you’ve been building without a clear destination, this episode will give you the perspective, and the permission, to stop, get clear, and move forward with confidence.Links mentioned in this episode:Emma’s free resource: Clarity Before Strategy https://membership.emmahine.co.uk/cbsFollow Emma on Instagram:https://www.instagram.com/iamemmahineExplore Fuzzled: Marketing Clarity for Entrepreneurs https://www.paulculshaw.com/fuzzled/Fuzzled: Transforming confusion into clarity, one topic at a time.

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