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Listen "Brand Stewardship: An Interview with David Kincaid, Founder and Managing Partner of Level5 Strategy"
Episode Synopsis
The discipline of brand building has atrophied over the past two decades, as corporate chieftains focused mainly on short-term growth objectives. But for companies to succeed in a post-pandemic world, the brand must become the face of business strategy, argues branding expert David Kincaid, with the CEO leading the way.
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