Welcome to a new episode of Couchonomics with Arjun! This week, we're diving into Banking as a Service (BaaS) with Kelvin Tan, CEO of Audax.Kelvin shares insights on Audax’s “bank in a box” solution, helping banks scale and modernize rapidly. We discuss the potential and challenges of BaaS, open banking, and the future of embedded finance. Don't miss this insightful conversation on digital banking!Couchonomics with Arjun Season 3 is brought to you by our partners:Adyen https://www.adyen.com/ToYou https://toyou.io/arMastercard https://mastercard.com/Geidea https://geidea.net/M2P https://m2pfintech.com/Find us on our social media platforms:Arjun's LinkedIn https://www.linkedin.com/in/arjunvirsingh/Couchonomics LinkedIn https://www.linkedin.com/showcase/couchonomics-with-arjun-singh/Instagram https://www.instagram.com/couchonomics/Twitter https://twitter.com/Arjun_Vir_Singh?s=20TikTok https://www.tiktok.com/@couchonomicsSubscribe to Arjun's LinkedIn newsletter, Couchonomics Crunch: https://bit.ly/3WI4A6ETime stamps: 00:00 - Episode highlights  00:53 - Introduction  01:35 - The story of Audax  08:06 - BaaS  12:51 - Challenges with BaaS  22:59 - Adopting BaaS  25:10 - Open Banking and BaaS  27:40 - Embedded finance  33:05 - Regulators  34:52 - Audax and banks' relationship  36:42 - Partnerships and orchestration  40:28 - Market focus  45:07 - Learnings for banks embarking on BaaS  47:29 - Closing wordsOur website 👉 https://bit.ly/3jk7UH0Find us on our social media platforms: Arjun's LinkedIn https://www.linkedin.com/in/arjunvirsingh/ CCN LinkedIn https://www.linkedin.com/showcase/couchonomics-with-arjun-singh/ Instagram https://www.instagram.com/couchonomics/ Twitter https://twitter.com/Arjun_Vir_Singh?s=20 TikTok https://www.tiktok.com/@couchonomics Subscribe to Arjun's LinkedIn newsletter, Couchonomics Crunch: https://bit.ly/3WI4A6E

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