Episode Synopsis "What Can We Do Now to Let Customers Know We Care?"

In this episode of Challenger Brand: Question of the Day, we discuss the opportunities for Challenger Brands during the COVID-19 pandemic. We focus on a question from a marketing director in the financial industry, "What Can We Do Now to Let Customers Know We Care?" Gumas Advertising's CEO, John Gumas and President, Craig Alexander lead the discussion.Visit gumas.com for more information.

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More episodes of the podcast Challenger Brand: Question of the Day

• What is the Challenger Brand Marketing 5-Step Process?
• How Do I Know If I'm A Challenger Brand?
• What Can We Do Now to Let Customers Know We Care?