ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Unblocking Harm Reduction Behaviours Amidst the Fentanyl Crisis (Episode 94)"
Episode Synopsis
Penny Norman, VP of Strategy & Communications, Rescue Agency.Penny Norman applies behavioural science to tackle a variety of pressing behavioural and mental health challenges. She provides a snapshot of the work Rescue has done to promote harm reduction behaviours within the context of the fentanyl crisis. The takeaways are widely applicable to behaviour change projects -- approach with an open mind, look for restraining forces, move beyond raising awareness, empower people, and learn and iterate.
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