Boosts, Nudges, & Nuance (Episode 108)

10/12/2025 50 min Temporada 6 Episodio 108
Boosts, Nudges, & Nuance (Episode 108)

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Episode Synopsis

Takuro Ishikawa, Senior Behavioural Scientist with the BC Behavioural Insights Group (BC BIG).Tak Ishikawa returns to the podcast to help us understand the recent "debate" about boosts and nudges. To help ground the conversation, we disentangle terms like heuristics, biases, nudges, and boosts. In the end, Tak and I firmly agree that there is no debate -- both boosts and nudges are extremely valuable. Instead, it's about nuance and choosing the right intervention (or combination of interventions) for the situation.