Carrots and Sticks: Part 1, Chapter 2 of Start With Why by Simon Sinek

Carrots and Sticks: Part 1, Chapter 2 of Start With Why by Simon Sinek

Boss Vs Book

18/02/2020 5:31PM

Episode Synopsis "Carrots and Sticks: Part 1, Chapter 2 of Start With Why by Simon Sinek"

Catie and Anjalee take a look at the ways Sinek reckons we all get manipulated into buying stuff. From price to promotions, and aspirations to fear, how are all of these tactics interwoven? What are the costs of using them? And is Simon Sinek really the king of blanket statements? Listen to find out!

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