The Collab King: How Fans Really Judge Your Licensing Deals

13/10/2025 45 min Temporada 2 Episodio 4
The Collab King: How Fans Really Judge Your Licensing Deals

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Episode Synopsis

The fan who became the voice of anime collaborations speaks out.Meet Caleb, the "Collab King" whose content on licensing and IP collaborations reaches millions. From predicting which anime partnerships will explode to calling out lazy logo slapping, he reveals what fans REALLY think about your licensing deals.In this episode, discover:Why limited editions matter more than brands thinkThe red flags that kill collaborations before launchHow secondary markets actually help your brandWhy Fantastic Four's licensing was genius (and sustainable)The $10 Old Navy shirt that beats $50 collabsHow to get brands to send you products before launchWhy overproduction is the new "Beanie Baby" killerFrom getting leaked warehouse photos to opening a collectibles store, Caleb shares the fan perspective every licensing professional needs to hear.🎯 Follow Caleb: @CalebXSwag🎙 Born to License – Hosted by David Born 🔹 Sign up for Learn to License 🔹 Learn More about Born to License 🔹 Learn More about Born Licensing 🔹 Follow David on LinkedIn 🔹 Follow David on Instagram 🔹 Join the Licensing Conversation: #BornToLicense #LicensingIndustry #BrandPartnerships #LearntoLicense 👉 Have a question about licensing? Send it in for our upcoming Q&A episode! 📩 Contact: [email protected] 🎧 Subscribe & Follow for new episodes on licensing and the business of IP!

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