Preview Michelle Ahern's incredible story of managing The Wiggles at their absolute peak! From a newspaper ad to Madison Square Garden sellouts, discover what it's really like when EVERYONE wants your brand.In this preview: ✓ The "Call Mike" story that started it all ✓ Why they rejected every sugar deal ✓ Fan mail you won't believeFull episode reveals: Theme park negotiations, one-person approval marathons, and how to pitch today's hottest brands!🔔 Subscribe for the full conversation ⏰ Full episode: 10/06/2025🎙 Born to License – Hosted by David Born 🔹 Sign up for Learn to License 🔹 Learn More about Born to License 🔹 Learn More about Born Licensing 🔹 Follow David on LinkedIn 🔹 Follow David on Instagram 🔹 Join the Licensing Conversation: #BornToLicense #LicensingIndustry #BrandPartnerships #LearntoLicense 👉 Have a question about licensing? Send it in for our upcoming Q&A episode! 📩 Contact: [email protected] 🎧 Subscribe & Follow for new episodes on licensing and the business of IP!

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