What a Fractional Really Does (And Why Your Startup Probably Needs One)

17/09/2025 15 min Temporada 4 Episodio 6

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Episode Synopsis

What does a Fractional Chief Revenue Officer actually do, and why are so many growth-stage companies bringing them on board?In this episode of Blunt on Business, Rich Laster of GrowExpand.com breaks down why the Fractional CRO model is exploding in popularity, what separates it from traditional consulting or coaching, and the transformational impact it has on scaling companies.You’ll discover:• Why founder-led sales eventually stalls company growth• The 5 key ways a Fractional CRO drives value, from system design to market expansion• How this role frees CEOs and founders to lead strategically instead of firefighting daily dealsIf your company has hit complexity, unpredictability, or stalled momentum, this conversation will show you why a Fractional CRO is the bridge between chaos and scalable revenue. 👉 Learn more, and get your Rapid Revenue Roadmap at RichLaster.com

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