Entrepreneurship isn’t just numbers and hustle. In this BizBlend conversation, Sana and guest Caleb Matthews examine the “DNA of Design”—a spirit–mind–body lens for building a business that aligns with purpose without ignoring reality. We unpack skepticism vs. spirituality in leadership, how childhood imprints shape risk-taking, and why curiosity and debate sharpen strategy. If you’re scaling a company but feel off-center, this episode offers a grounded framework to reconnect mission with execution and make clearer decisions in the noise.
About the Guest:
Caleb Matthews is a motivational speaker and founder of The C-Link brand, blending history, dream interpretation, and practical leadership to help entrepreneurs operate from aligned purpose. He also runs The Itinerant Oasis in San José del Cabo, Mexico—a plug-and-play workspace/Airbnb for creators and digital nomads.

Key Takeaways:


“DNA of Design” = integrating spirit, mind, and body to make durable business choices and avoid purely tactical, short-term thinking.


Ideas originate in the “unseen” (intuition, pattern recognition); strategy then makes them executable.


Eastern trichotomy (spirit–soul–body) and Western focus (mind–body) can be blended for better leadership and product decisions.


Purpose is practiced during the journey, not granted after financial “safety.” Small daily alignment beats waiting for perfect conditions.


Use skepticism well: pressure-test assumptions through respectful debate and history-based evidence; opposition often signals you’re onto something meaningful.


Childhood imprints (ages ~6–13) program risk tolerance and self-belief; revisit one joy-filled memory to decode innate strengths you can apply today.


Ask context-aware questions: “What does spirituality mean to you?” Tailor language to reduce friction and build trust across teams and stakeholders.


Don’t settle for “good” when “best” is available—choose work that matches your design, not just your résumé.


Keep “awe” in the process: curiosity fuels creativity, clearer judgment, and resilience under uncertainty.


Practical prompt: This week, list three decisions you’re making from pressure; re-decide one from purpose with explicit why, impact, and metrics.



Connect with the Guest


Website (speaking/content): http://www.calebmatthews.net/


YouTube: The C Link (search “The C Link”)


Workspace/Airbnb for creators: www.theitinerantoasis.com


Instagram: Caleb on the runway


X/Twitter: Caleb Matthws



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Disclaimer: This video is for educational and informational purposes only. The views expressed are the personal opinions of the guest and do not reflect the views of the host or Healthy Mind By Avik™️. We do not intend to harm, defame, or discredit any person, organization, brand, product, country, or profession mentioned. All third-party media used remain the property of their respective owners and are used under fair use for informational purposes. By watching, you acknowledge and accept this disclaimer.
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