Beyond the Sale: Building Dealer Success Through Culture and Connection

10/06/2025 38 min
Beyond the Sale: Building Dealer Success Through Culture and Connection

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Episode Synopsis

In this episode of Accelerated HVAC Success, Bryan Franz, Daikin Brand Dealer Development Manager at Daikin Comfort Technologies, reflects on his career journey and how it has shaped his perspective on leadership and dealer support. He defines dealer development as more than just business growth—it's about building strong relationships, fostering a results-driven culture, and partnering with dealers to create long-term value. Bryan highlights the importance of authenticity, collaboration, and helping dealers unlock their potential through a people-centered approach. Bryan also elaborates on Daikin’s unique philosophy of people-centered management, and how that mindset influences everything from marketing support to incentive programs. He discusses the benefits of having a strong professional network, reveals updates to Daikin’s marketing memberships, and previews major events like “Be the Pro” and exclusive incentive trips that reward top-performing dealers. For those aspiring to become a Daikin Comfort Pro, Bryan offers practical advice grounded in experience, vision, and a genuine dedication to dealer success.

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