Michael Fanning - Windermere Ask a Coach Podcast HostDavid RushExperience: 35 years in real estate (since 1990)Market Area: Green Lake and surrounding Central North Seattle neighborhoodsBusiness Focus: Sphere-based business serving longtime clientsContact:Jill SjolinExperience: 25 years in real estateMarket Area: Woodinville office, serves 405/I-5 corridor from Seattle to Skagit and San Juan countiesSpecialties: Second homes, island properties, boating clientsBackground: Former Nordstrom employeeContact:Rebecca EspinozaRole: Windermere Relocation Referral Services CoordinatorExperience: Since late 2015Service Area: Manages referral placements across Windermere's footprint and beyondContact:Host introduction and guest backgroundsMarket areas each agent servesOverview of Windermere's geographic footprintDavid's early experience trying to manage referrals independentlyThe importance of not working outside your expertise areaJill's confidence in Windermere's network qualityComparison to "Nordstrom of real estate companies"Flexible communication options with referring agentsSame-day referral placement examplesRebecca's quick response times and problem-solvingCase study: Last-minute weekend referral successInternational referral capabilities and challengesDavid's story about Vashon Island referral replacementJill's experience with client preference mismatchesRebecca's immediate response to issuesImportance of follow-up and trackingAverage referral fee: $3,200Potential annual income from 4-5 referrals"Surprise check" factor - passive income benefitImportance of detailed client information gathering2-business-day turnaround standard (often within hours)Geographic scope: Domestic US coverage, some internationalLeading Real Estate Companies of the World partnership30-day follow-up protocolAdministrative handling and payment guaranteeCost structure: 30% referral fee (20% to referring agent, 6% to network, 4% to department)Conversion rate: 89% vs. 25% industry standard for self-placed referralsAdvice for agents considering DIY approachComparison to FSBO seller mentalityIntegration into listing presentationsSphere of influence opportunitiesRetirement relocation trendsMultiple-destination shopping supportJanet Weldon for Eastern Washington, Idaho, and MontanaEncouragement for both agents and potential relocating clientsFinal advice and contact details for all guestsCall to action for ratings and topic suggestionsHost contact: [email protected] referral services provide higher conversion rates (89% vs 25% self-placed)Average referral fee of $3,200 creates significant passive income opportunityQuick turnaround times (often same-day placement in populated areas)Comprehensive geographic coverage across domestic US with international capabilitiesBuilt-in quality control with problem resolution and agent replacement when neededAdministrative burden removed from referring agents with full tracking and payment handlingLeading Real Estate Companies of the World networkWindermere's franchise footprintInternational referral partnerships"Getting Referrals Without Asking" by Stacy Brown RandallFor more episodes and coaching resources, visit the Windermere Ask a Coach podcast series.

Ver todos los episodios