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Episode Synopsis "Wedding in india"
Weddings are a major business in India. According to a report by KPMG in 2017, the Indian wedding industry is estimated to be around $40–50 billion in size.[15] It is the second largest wedding market after USA which is at $70 Billion.[16] While the industry is very unorganised with small and medium scale businesses, there are also corporates who are trying to tap this industry. The prime factors because of which this industry has seen more growth are the rise of middle class in India, an overall booming economy and use of social media.[17] It is estimated that a cost Indian Wedding could range between INR 5 Lakhs to INR 5 crores. An Indian, is likely to spend one fifth of his total life time wealth on a wedding.[18]
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