In Episode 2 of Unpackaged Goods, Jonathan breaks down the week's biggest CPG moves including Tito's historic first acquisition (LALO Tequila), Heineken's $3.2B infrastructure play, and why an NFL quarterback is investing in jumbo blueberries.Then, Grace Finerman, founder of Date Smarter, shares her journey from TV news anchor to CPG founder. We discuss:How 3 AM wake-up calls led her to discover date powderBuilding a better-for-you candy brand that actually tastes goodCreating chocolate caramels with natural ingredientsThe challenges of launching in the crowded healthy candy spaceHer transition from telling stories on TV to building a brand storyPlus: Ben Stiller makes soda, Charlie Sheen goes non-alcoholic, and we debate whether the world needs sperm performance supplements.Available on Apple Podcasts, Spotify, YouTube, and everywhere you get podcasts.

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