Eric Siu (CEO of Single Grain and co-host of Marketing School with Neil Patel) joins UnF*ck My Start Up to deliver a marketing reality check.We dig into what’s actually working in B2B SaaS — and torch the tactics that should’ve been buried with Flash player. SEO? Dead. ABM? Evolving. Founder brand? Mandatory.This episode is a playbook for marketers who are done wasting budget on channels that don’t convert.Timestamps: 00:45 – Why SEO isn’t what it used to be 07:30 – The marketing strategy top SaaS companies are using right now 13:10 – Building a founder brand that doesn’t suck 18:50 – ABM that works without spamming LinkedIn 24:20 – Eric’s top channel bets for 2025 31:00 – The hidden cost of stale marketing tactics🎥 Watch the full episode on YouTube: https://www.youtube.com/live/_ZK7wgkHuG4 🔗 Connect with Eric: https://www.linkedin.com/in/ericosiu/Find out morehttps://www.linkedin.com/in/retentionadam/https://www.youtube.com/@retentionadamhttps://www.rb2b.com/

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