On this episode of Unboxing Ecommerce, James and Jennifer order from Vida Bars with special guest, Luisa Salcedo. Luisa is a seasoned Fractional COO with over a decade of experience in Operations. She specializes in helping purpose-driven CEOs by implementing operational strategies that eliminate chaos, boost revenue, and empower leaders to innovate and thrive. Throughout her career, she has successfully distributed $3 billion in inventory across CPG and e-commerce, working with major retailers like Costco and Kroger. Why Vida Bars?Luisa chose Vida Bars because they offer a sustainable product, they are Latina owned, and she's been very impressed with their seamless e-commerce experience. Vida Bars: www.thevidabars.comResearch included these sourcesVida Bars: www.thevidabars.com/pages/about-usLinkedIn: www.linkedin.com/company/vidabars/aboutMade in OK: www.madeinoklahoma.net/producer/vida-barsRetail Boss: www.retailboss.co/interview-ana-nunez-founder-vida-barsCurated Technology ListShopify: www.shopify.comRevenue Hunt: www.revenuehunt.comWholesale Guerilla: www.apps.shopify.com/wholesale-gorillaSmile: www.smile.ioTolstoy: www.gotolstoy.com/ecommerceOther Sites mentionedBiden-Harris Administration Cracking Down on De Minimis Shipments: https://www.whitehouse.gov/briefing-room/statements-releases/2024/09/13/fact-sheet-biden-harris-administration-announces-new-actions-to-protect-american-consumers-workers-and-businesses-by-cracking-down-on-de-minimis-shipments-with-unsafe-unfairly-traded-products/Lighthouse Score: https://developer.chrome.com/docs/lighthouse/performance/performance-scoringThe Body Keeps the Score:  https://en.wikipedia.org/wiki/The_Body_Keeps_the_ScoreMonique Benoit on Unboxing Ecommerce Ep 18Mary Wiegand on Unboxing Ecommerce Ep 16Connect with Luisa:www.linkedin.com/in/luisasalcedowww.theefficiencymaven.com_______________Have a brand/shopping experience you want us to review? Send us a message at [email protected] Connect with James Marks:www.linkedin.com/in/jameslmarkswww.withtrivial.com Connect with Jennifer Yates:www.linkedin.com/in/jenniferayateswww.workwithroux.com_______________ Coverart imagined and designed by our friend, Melissa Dettloffwww.melissadettloff.com

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