This week James and Jennifer order from Skratch Labs with special guest, Amanda Hofman,  the Co-Founder and CEO of Go To Market. Go To Market is a woman-owned branded merchandise business looking to revolutionize the way the world handles swag.  Before Go To Market, Amanda was the Founder and CEO of Urban Girl Squad, the premier social networking group for women in their 20s and 30s in NYC.Why Skratch Labs?Skratch sends THE BEST extra goodies with every order -- really weirdo stickers and sometimes a handwritten note!Skratch Labs: www.skratchlabs.comResearch included these sources:Skratch Labs: https://www.skratchlabs.com/pages/about-usLeeds School of Business Newsletter: https://www.colorado.edu/business/deming/news/2023/01/26/alumni-spotlight-how-skratch-labs-sports-drinks-are-key-success-not-only-athletes-founder#:~:text=Give-,Alumni%20Spotlight%3A%20How%20Skratch%20Labs'%20Sports%20Drinks%20are%20the%20Key,but%20for%20Founder%20Allen%20LimAaron Foster Designs: https://aaronfoster.myshopify.com/pages/about-usRocketReach: https://rocketreach.co/skratch-labs-profile_b5e0e6d3f42e69c9Pitchbook: https://pitchbook.com/profiles/company/122270-86#fundingBFG: https://www.bfgpartners.com/Denver Channel 7 ABC: https://www.denver7.com/news/in-good-company/boulders-skratch-labs-cafe-builds-elite-sports-nutrition-into-comfort-food-menuSkratch Lab's selected tech:Shopify: https://www.shopify.com/Gorgias: https://www.gorgias.com/Klayvio: https://www.klaviyo.com/Judge Me: https://judge.me/Mentioned in the episode:What percentage of businesses fail? https://clarifycapital.com/blog/what-percentage-of-businesses-failTidio: https://www.tidio.com/Connect with Amanda:www.gotomarket.studiowww.instagram.com/gotomarketstudiowww.linkedin.com/in/amandagoldfinehofman/  _______________Have a brand/shopping experience you want us to review? Send us a message at [email protected] Connect with James Marks:www.linkedin.com/in/jameslmarkswww.withtrivial.com Connect with Jennifer Yates:www.linkedin.com/in/jenniferayateswww.workwithroux.com_______________ Coverart imagined and designed by our friend, Melissa Dettloffwww.melissadettloff.com

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