PRINT ADVERTISING STILL HAS THE MAGIC

PRINT ADVERTISING STILL HAS THE MAGIC

TRENDS IN THE OVER 50s MARKET

15/03/2018 10:14AM

Episode Synopsis "PRINT ADVERTISING STILL HAS THE MAGIC"

It would be a grave mistake to follow the herd in assuming that ‘print advertising is dead’. Certainly, it lost substantial ground to digital in terms of corporate spending, but print advertising is managing to revive and refresh itself so that it continues to be a very effective and relevant advertising pathway, both in its own right and as a boost to digital and television campaigns.https://over50smarket.com/trends/

Listen "PRINT ADVERTISING STILL HAS THE MAGIC"

More episodes of the podcast TRENDS IN THE OVER 50s MARKET