ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Creating a Path to Win in Optical Product Sales"
Episode Synopsis
In this episode, Renato Cappuccitti, VP of Operations at BAJÍO Sunglasses, shares how he helped over 100 locations surpass 20% sunwear sales by shifting the focus from selling products to offering patients effective solutions.Renato explores the key factors that drive real growth in optical sales and how practices can create a winning strategy by making smarter, data-driven decisions.Subscribe to GPN Visions for more content like this, delivered to your inbox about once a week
More episodes of the podcast Think Again with Scott Jens
Building a Myopia Practice that Matters
05/05/2025
Why Patients Buy - and Why They Don't
08/04/2025
Your Staff Can't Improve What They Can't See
27/03/2025
In God we trust