Episode Synopsis "What is a Brand Mission?"
Your brand must have a mission statement to focus in on your brands purpose. Your mission statement establishes the guidelines of accomplishing your overall vision. Without a mission, you have ZERO guidance on where you and your brand are going. Notes: Why do you need a mission statement? To prevent misdirection, confusion, and lack of guidance. Everyone involved in your brand, business, or organization will be confused without a mission statement. A mission statement will guide everyone on the path of YOUR vision. People WILL begin fulfilling their own mission within your brand if you fail to create a mission! This leads to mass confusion in your customer base and in your employees/team members. Sponsors: Diamond Studios - https://www.diamondstudioslid.com/ PodPro - https://podpro.app/ Epoch - https://www.theepochstore.com/ Personal Music: Spotify - https://open.spotify.com/artist/3ZXvv8TVEmZr15krzylS9I?si=FpNuAXrVTJqilWAzdiVuKA Apple Music - https://music.apple.com/us/artist/nathan-collins/1378105395