Incarnate church is the main thing — digital ministry is second, and it should always intentionally draw people into gathering together.In this episode of our service teams mini-series, Tim, Joel and Brayden explore the practice of Communications. Starting with a trip back to 90s culture and the optimism of the Britpop era, they draw out how the internet has reshaped culture, attention, and community. From there, they reflect on what Soul Revival has learnt since COVID, when church was forced online and new opportunities — and challenges — emerged.The team walks through Soul Revival’s approach to communications: discipleship and mission as the goal, not metrics; using the website as a newcomer’s shopfront; creating podcasts like The Shock Absorber and Chip Lunch; and using newsletters, technology, and content as tools that always point back to the physical church gathering.Ultimately, communications is about creating touchpoints for people to grow in loving God and loving others, while never replacing the joy of gathered community around Jesus.

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