What do you do when you're under pressure to deliver B2B sales.....fast?In this solo episode, Jack breaks down the exact moves he makes when he or his clients need to drive short-term revenue. This includes practical plays that have been effective.You’ll hear:Why most of a B2B market isn’t buying, and what to do about itHow to cash in on brand equity without burning bridgesWhere to find the 1% who are ready to buy nowThe three channels Jack uses when time (and cash flow) is tightWhy short-term sales might mean sacrificing the “perfect” client, and why that’s okWhether you're filling a revenue gap or appeasing a stakeholder, this episode should provide you with some ideas for your own short-term sales efforts.This episode was hosted by:Jack Ferguson - Host of The Push and Brand StrategistFind Jack on LinkedIn here: Jack Ferguson | LinkedInFollow The Push on LinkedIn here: https://www.linkedin.com/company/thepushFollow The Push on TikTok here: thepushmedialab (@thepushmedialab) | TikTokFollow The Push on Instagram here: https://www.instagram.com/bethepushVisit The Push website here: Marketing scenarios. Relatable problems. Practical solutions. | The Push PodcastVisit Jack’s personal website here: Jack Ferguson — Brand Strategist

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