ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "3. Speaking To The Right Level Of Client In Your Messaging With Parmees Yaz"
Episode Synopsis
Join us in this episode as we delve into the world of personal branding and messaging with the incredible Parmees Yaz.
Main Topics In This Episode:
How to embrace your Uniqueness factor in Personal Branding
The Nuances of Expertise and Individuality
We explore the nuances of expertise and individuality in personal branding and discuss how speaking to a specific audience doesn't require being the "go-to expert" in the industry. We also dismantle the notion of competition within the same niche, emphasizing that different styles attract different ideal clients.
Shifting Perspectives and Effective Messaging
We share valuable insights into shifting perspectives and crafting compelling messages. Understand the impact of changing someone's mindset and discover the art of questioning industry norms.
Key Takeaways:
Authenticity is a powerful tool in personal branding.
Embrace uniqueness; it is your strength, not a threat.
Avoid the competitive mindset; there's room for everyone.
Expertise is subjective; different styles attract different clients.
Shift perspectives through effective messaging and content creation.
Connect with Parmees Yaz:
Facebook: https://www.facebook.com/parmees.fit
Instagram: https://www.instagram.com/parmees__/
RESOURCES
Yeah, I'm making stink about this because I have put ALL my resources in one place - yay efficiency!
From hypnotherapy tracks, guides and masterclasses, OR anything I mention in the episodes, you can find them HERE.
Connect with Ashley :
I'm the most profound and intellectual here -->Facebook
I'm the most shouty, silly and scattered here -->TikTok
I'm the most ranty and random here ---> Email
Main Topics In This Episode:
How to embrace your Uniqueness factor in Personal Branding
The Nuances of Expertise and Individuality
We explore the nuances of expertise and individuality in personal branding and discuss how speaking to a specific audience doesn't require being the "go-to expert" in the industry. We also dismantle the notion of competition within the same niche, emphasizing that different styles attract different ideal clients.
Shifting Perspectives and Effective Messaging
We share valuable insights into shifting perspectives and crafting compelling messages. Understand the impact of changing someone's mindset and discover the art of questioning industry norms.
Key Takeaways:
Authenticity is a powerful tool in personal branding.
Embrace uniqueness; it is your strength, not a threat.
Avoid the competitive mindset; there's room for everyone.
Expertise is subjective; different styles attract different clients.
Shift perspectives through effective messaging and content creation.
Connect with Parmees Yaz:
Facebook: https://www.facebook.com/parmees.fit
Instagram: https://www.instagram.com/parmees__/
RESOURCES
Yeah, I'm making stink about this because I have put ALL my resources in one place - yay efficiency!
From hypnotherapy tracks, guides and masterclasses, OR anything I mention in the episodes, you can find them HERE.
Connect with Ashley :
I'm the most profound and intellectual here -->Facebook
I'm the most shouty, silly and scattered here -->TikTok
I'm the most ranty and random here ---> Email
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