How do you set yourself apart from competitors who are offering something similar to you? Some business owners will get stuck selling something as a commodity. Doing this is like tossing it into a pool with a hundred other similar offers available, causing it to lose its value. In this episode, I cover how you can increase your value by selling your knowledge as a solution, rather than a commodity. You'll Discover How and when does price comparison come into play? [6:37] Using your unique mechanism to charge what you're worth [7:52] Unique solution vs. commodity [8:11] How I came up with my own unique mechanism when I was in sales [8:56] If you are constantly running into objections, you need to change something on your end [9:50] ...And much more! Helpful Resources For a full transcript of this episode, visit our blog. Join our free Facebook group, Million Dollar Course Marketers. Want to launch a High Ticket Course to grow your business without adding more work? Watch our brand new webinar. Interested in working with Joel one-on-one? We'll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself – Apply here. Subscribe to the podcast: Youtube, Apple Podcasts, Spotify, Google Podcasts, Stitcher. Follow Joel on social media: Facebook, Instagram, Linkedin.

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