Think you have to be knee-deep in compost to make money on a farm? Think again. In this episode, Jim Coleman explains how he earns six figures as a farmer—without spending every day in the fields.Jim doesn’t hide from hard work. But after decades in corporate America and years building Coleman Crest Farm into a USDA Certified Organic powerhouse, he’s learned that working the land isn’t the only way to profit from it.This is the episode where Jim flips the script on what being a farmer actually means in 2025.He shares:How he built income streams beyond produceThe power of branding, partnerships, agritourism, and mediaWhy farming is no longer about just “growing food”—it’s about building an ecosystemHow he leveraged a 136-year legacy and a $1,200 land purchase into a $1.3 million asset—and a platformWhether it’s keynote speeches, online content, institutional contracts, impact investing, or his aspiring farmer incubator, Jim breaks down how multiple income streams now flow through his farm—even when he’s not the one pulling the weeds.In this episode, you’ll also learn:The difference between being a farmer and being a farm CEOWhy you don’t need to “do it all” to winHow to turn your story into your strongest revenue sourceThis isn’t a flex—it’s a formula. One that can help you reclaim your time, increase your impact, and build long-term freedom through farming. And next time, Jim dives into a beginner-friendly guide to the most profitable crops for your first acre.Keywords: make money farming, passive income for farmers, organic farm business, farming without labor, Jim Coleman, Coleman Crest Farm, farm CEO strategy, black landowners, agricultural entrepreneurship

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