E11 - B2B Messaging - Craft compelling homepage messaging that engage and drive results with Pavlo Chernyakov, Founder at Concise Copy

02/12/2024 27 min

Listen "E11 - B2B Messaging - Craft compelling homepage messaging that engage and drive results with Pavlo Chernyakov, Founder at Concise Copy"

Episode Synopsis

In this episode, Anand is joined by Pavlo Chernyakov, Founder at Concise Copy. Pavlo helps small to mid-size B2B SaaS companies develop clear and compelling homepage messaging that drives results.
Pavlo shares key insights, strategies and practical tips for refining your messaging to stand out in the B2B SaaS space.

In this episode, we talk about

Why good messaging (or lack thereof) matters in B2B SaaS
What makes a compelling B2B SaaS homepage
How to develop a good value prop without guessing
Messaging consultants vs doing it 100% in-house




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Follow me on LinkedIn : ⁠⁠⁠⁠⁠linkedin.com/in/anandnambiar1⁠⁠

Follow Pavlo on Linkedin : https://www.linkedin.com/in/pavelchernyakov/

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